BLACK PEARL MAIL SELECTED AFTER EXTENSIVE SEARCH FOR WELL-DESIGNED EMAIL SIGNATURES
Texas Adoption Center, a non-profit adoption agency, serves birth mothers in Texas and adoptive families in almost every state. Their mission is to offer hope to those pregnant, delivering, and adopting, and provide trusted, professional support and care during the adoption process. The agency is run like a family, and they strive for their brand to reflect the safe, understanding, and loving personality their company and employees exude.
In order to do this, Texas Adoption Center Program Director, Caitlin Phillips, knew she wanted to have consistent branding in her agency’s email signatures. “In adoption it’s important to be trustworthy,” said Phillips. “There’s a lot of fear for adoptive parents and birth parents around picking the right agency, making sure it’s ethical. Having that consistent branding, that consistent signature, shows that we’re on top of our game, that we’re more professional, than an agency that has completely different signatures across the board…it’s a first impression…it really does make an impact.” After a long search process, Phillips discovered Black Pearl Mail and was immediately interested. “Black Pearl Mail was far more modern than any of the other signatures I’d found online,” said Phillips. “It’s automatically attached to every email we send out, and it also formats properly on every device – it’s really great.”
Phillips worked with a Black Pearl Mail representative to customize her company’s email signature exactly the way she envisioned. “It was really important to me when we were just opening our doors to have that consistent, professional look. I really did spend about a week just on signatures, and I’m so thankful I found Black Pearl Mail.” During many of her correspondences over email, Phillips received replies from families thanking her for including a picture of herself in her email signatures. In this very personal business, clients appreciate seeing who they are working with, especially when they don’t always have the ability to meet in person.
Caitlin Phillips walked through her favorite parts about her customized Black Pearl Mail email signature:
Black Pearl Mail email signatures impacted this non-profit space by providing professional email signatures, with the ability to customize and make appropriate for more personal business communication. “The decision was not made lightly in going with Black Pearl Mail,” said Phillips. “I explored so many different email signatures, and this was by far the best one.” With her company set up with Black Pearl Mail, Phillips can now rest assured that with every email she sends, her organization’s branding will be consistent and trusted.
Black Pearl Mail is a cloud subscription service that augments and enhances everyday business email – providing invaluable tools to make you more productive. Comprised of our Email Branding and Email Analytics services, you can create custom adaptive email signatures and branding, while gaining intelligent insight about the effectiveness of the emails you send.
Stand out in a crowded inbox and know more about the emails you send using Black Pearl Mail.
Harness the power of stunning emails today and visit blackpearlmail.com to learn more about our services and start your free trial today. Offices in Arizona, New Zealand & Switzerland.